Zipcar: Revisited

My last blog post was a bit of a rant against Zipcar. In addition to the blog post, I also did some complaining on Twitter. Lo and behold, all that complaining did some good. A Zipcar rep saw my tweet and sent me an email. The key portions:

Our new policy will be that you can make a reservation and then cancel it within 30 minutes (as long as you don't start the car) and there will be no charge for the reservation.

With the new policy if you realize you've forgotten something in a car, you can make a reservation, walk to the car and retrieve your item, then walk home and cancel the reservation. Or you can make and cancel the reservation via your cell phone if you're standing next to the car.

Awesome, I say. Zipcar is back in my good graces.